Fur-nominal partnership with Crufts
Škoda UK is continued its fur-nominal partnership with Crufts – the UK’s greatest dog event last weekend. Organised by The Kennel Club and held at the NEC in Birmingham, the show celebrates every aspect of dog ownership. 2024 saw Škoda return for a second year in a row as an official partner.
The annual event, organised by The Kennel Club and held at the NEC in Birmingham last weekend, saw Škoda deliver the biggest bark yet for the brand, with an exclusive showcase of newly launched models.
Škoda shared its stand at Crufts with its charity partner, Dogs for Good, whom it has been working with since 2022 to help raise awareness of the amazing cause, which brings people and dogs together to help make life possible for people with a range of disabilities.
Škoda’s devotion to four-legged friends has seen it develop a wide range of safety and comfort accessories for owners to transport dogs securely and comfortably, as well as partner with emergency services to provide bespoke Škoda models like the Kodiaq and Karoq, which cater for hard-working dogs.
As a result, the brand has won acclaim in the space and received a variety of dog-friendly accolades. The Kodiaq has been named the best SUV for dogs from Parkers, the Octavia Estate ranked number one for dog owners by Auto Express, the Superb Estate was awarded the best car for dog owners by Carbuyer and Carwow named the Superb Estate and Enyaq as the best cars for dog owners.